Félix Solís Avantis, a leading figure in the Spanish and international wine industry, and the iconic model and businesswoman Valeria Mazza have unveiled their new project, Finca Valeria, at the Mandarin Oriental Ritz Hotel in Madrid.
This partnership combines winemaking heritage with international glamour in two wines—a white and a rosé—designed for a public seeking authenticity and elegance as hallmarks of distinction, and whose profile responds to new consumer trends: fresh, light, elegant and accessible wines within the premium segment.
Inspired by the Argentine model’s family estate, these wines convey her lifestyle. “Finca Valeria is the union of my two great passions: my philosophy of life and the sanctuary of Finca Valeria. I was involved in every detail, from the grapes to the design, so that every glass reflects the elegance and optimism that guide me,” said Valeria Mazza during the presentation.
For his part, Félix Solís Ramos, the company’s General Commercial and Marketing Director, highlighted: “This launch stems from our understanding of wine. We believe in innovation and the freedom to create offerings that connect with the global consumer, openly and without barriers. In this case, two wines linked to the world of fashion and created in collaboration with one of the most prominent icons of the international catwalks”.
Under the guidance of winemakers Claude Gros and Carlos Villarraso, Finca Valeria is dedicated to the art of blending, combining different grape varieties, each contributing its own nuances to achieve a harmonious whole.
- Finca Valeria White: A vibrant wine, rich in nuances and with a balanced elegance, made from grapes from central and northern Spain, harmonising the sophistication of Chardonnay, the freshness of Sauvignon Blanc and the essence of Verdejo and Airén.
- Finca Valeria Rosé: reflects the essence of the Mediterranean lifestyle—sophisticated, harmonious and with a freshness that celebrates the beauty of the moment. Its grapes come from selected vineyards in Languedoc and Provence, regions renowned for producing great rosés.